How to Find Low Competition Niches for Amazon KDP

Did you know a successful niche can mean the difference between obscurity and consistent sales on Amazon KDP? With the right niche research, your books can rise to the top without paid advertising.

Why Is Amazon KDP Niche Research Important?

Navigating Amazon KDP can feel overwhelming given the surge of low-content books like journals, planners, and word searches. A few years ago, Amazon KDP exploded in popularity, attracting thousands of new publishers every month. Today, generic ideas are no longer enough—randomly launched books often land on page ten or beyond, virtually invisible to readers. By contrast, thorough niche research reveals high-demand topics that are still under-served. You can then create targeted content that attracts organic traffic, builds reliable sales, and avoids costly ad campaigns. Investing just a few minutes in niche analysis up front can save you hours and hundreds of dollars in paid promotions down the line.

Best Overall Amazon KDP Niche

Among all low-content categories, word search books stand out as a top pick. Unlike blank journals or lined notebooks, which anyone can assemble in minutes, word search creation requires puzzle design skills and attention to detail. That barrier to entry keeps many sellers away, while demand remains strong. Quality word search books feature engaging themes—such as travel, history, or anxiety relief—with word lists and grid layouts that users actually enjoy. If you’re new to this format, check out a full tutorial on crafting word search puzzles here: https://youtu.be/dopQWKDB0lU.

Beginner Niche Research Strategy

Even if you’re just starting out with amazon kdp niche research and have zero budget for paid tools, you can unearth ideas directly on Amazon:

1. Open a fresh incognito or private browser window.
2. Enter the base phrase “word search books for” in the search bar, then add a single letter (A–Z).
3. Observe Amazon’s auto-suggestions—these are the actual search terms readers type in. For example:
   • “word search books for adults”
   • “word search books for boys”
   • “word search books for Christmas”
4. Note themes that resonate with you (e.g., travel, Christianity, or stress relief).
5. Cross-check manually by reviewing the top 10 results: look at each book’s Best Sellers Rank (BSR), average customer reviews, and price. Lower review counts and higher BSR numbers often signal lower competition.

By the end of this quick session, you’ll have a list of 20–30 potential niches without spending a dime. Then prioritize the ones that suit your interests and skills.

Advanced Niche Research Strategy

To dive deeper, specialized software like Book Bolt unlocks precise data on search volume and competition ratings. Here’s how you can use it:

1. Sign up for Book Bolt’s free three-day trial and apply the 20% off coupon at checkout.
2. Log in and navigate to the Keywords tool. Select “Amazon Marketplace” and set results per page to 100.
3. Search core terms such as “word search,” “word search books,” “word find,” and “word puzzle.”
4. Scroll through alphabetized results. Click the heart icon next to any niche that catches your eye (for example “adventure word search” or “anxiety word search”).
5. Switch to the Favorites tab and open the Details pane for each hearted keyword. You’ll see monthly search estimates alongside a competition grade (A–F).
   • Adventure word search: A-rated, 1,300+ monthly searches [verify]
   • Anxiety word search: A-rated, 800+ monthly searches [verify]
6. Export or jot down niches graded “A.” These represent topics with high demand and low seller competition.

With these data-driven insights, you can confidently choose profitable niches before investing in design and upload.

“If we spend a minute to do niche research before we create our books, we can find out what specific topics a lot of people are searching for on Amazon, but other sellers haven’t yet created books in.”

Resources

Beyond Book Bolt, other tools can enhance your kdp niche research workflow:
• Publisher Rocket – Offers keyword suggestions, category research, and BSR data.
• KDSpy – A browser extension for analyzing Amazon search data and competing book metrics.
• Helium 10 – Though primarily for FBA sellers, its magnet keyword tool can uncover additional book-related search terms.

Combine these resources with periodic trend checks—seasonal topics like “summer travel word search” or evergreen themes such as “meditation word search”—to stay ahead.

Conclusion

Exploring low-competition niches is the cornerstone of success on Amazon KDP. Whether you use the free “alphabet soup” method or invest in advanced tools, the strategy is the same: find unmet reader demand, create quality books, and optimize for organic visibility.

• Actionable Takeaway: Start your niche research right now by opening an incognito Amazon search and probing the first few letters for “word search books for”: list at least ten ideas, then validate five using BSR and review counts.

What niche will you explore first? Share your idea in the comments!