How to Make Money on Legiit: Sunday AMA with Chris M. Walker
Launching a successful service on Legiit requires more than just listing your skills—you need a proven strategy for attracting and converting clients. In today’s AMA, Chris M. Walker shares practical insights on rejection handling, niche selection, marketing, and long-term growth.
Tackling Service Rejections
Every platform has quality standards, and Legiit is no exception. When your listing is rejected, don’t take it personally—treat the feedback as a roadmap for improvement. First, log in to your Legiit dashboard and open the rejection notification. Read the specific comment: it might point out a missing portfolio link, unclear pricing, or insufficient description detail. Then, update your service accordingly. For example, if you’re offering SEO audits but left out a sample report, attach a generic report PDF or screenshots of real results (with client permission). If pricing tiers are vague, specify package details in bullet points. After making changes, resubmit and double-check that you’ve addressed every bullet in the feedback. This cycle of edit, resubmit, and refine will not only get your service approved but also strengthen your listing for real buyers. Remember, persistence and attention to detail can transform a rejection into your first client win.
Identify and Validate Your Niche
Successful freelancing on Legiit starts with a deep understanding of market demand. Instead of guessing what to offer, research current trends in your industry. Browse Legiit’s “Service Marketplace” and note which categories have the most active gigs and recent sales badges. Use tools like ChatGPT to generate a list of high-demand business pain points—such as “local SEO for home service companies” or “e-commerce product description writing.” Validate these ideas by surveying your network or posting a quick poll in social media groups related to business and freelancing. You can also check Google Trends for search volume spikes in keywords like “PPC management” or “WordPress troubleshooting.” Once you find a promising niche, match it to your existing skill set. This approach ensures you’re not only offering a service that business owners want, but also one you can deliver confidently. A validated niche will help you stand out, attract higher-quality leads, and make steady money on Legiit.
Crafting and Refining Your Offer
After defining your niche, your next goal is to create a compelling service listing that converts. Start by writing a clear title that includes your main keyword—e.g., “Professional Local SEO Optimization for Small Businesses.” In the description, focus on benefits: explain how your service will increase traffic, leads, or sales rather than listing tools and techniques. Include a “What You’ll Get” section with bullet points: number of revisions, delivery timeline, and deliverables. Show proof of competence by adding screenshots of past projects, client testimonials, or brief case studies. If you lack real clients, offer to do a mock trial or create a sample deliverable at a discounted rate. Detail your process in a step-by-step format so potential buyers understand how you work. Finally, optimize for search by weaving in relevant keywords—“freelancing,” “business growth,” and “service improvement”—in a natural way. Continually revisit and test different pricing, package structures, and descriptions to see what yields the best conversion rate. A well-crafted offer can be the difference between no inquiries and a fully booked Legiit profile.
Navigating Local SEO and Community Engagement
For service providers targeting local clients, mastering local SEO can be a game changer. Begin by researching region-specific keywords—such as “Denver graphic design” or “Miami social media management.” Integrate these phrases into your Legiit listing title, description, and SEO tags. Leverage community engagement by joining local business Facebook groups, LinkedIn chapters, or Slack communities. Offer free advice or mini-audits to members without expecting an immediate sale. These goodwill gestures build trust and position you as an expert, making it easier to convert warm leads into paying clients. Additionally, list your Legiit profile on your own website’s “Resources” or “Recommended Tools” page, and encourage satisfied clients to leave glowing reviews on your Legiit service. Another powerful tactic is to network offline at local meetups or Chamber of Commerce events—then direct attendees to your Legiit listing for more details. By combining local SEO best practices with genuine community participation, you’ll create a referral pipeline and drive consistent money-making opportunities.
Continuous Improvement and Skill Development
Freelancing is a marathon, not a sprint: to remain competitive, you must continually upgrade your expertise without breaking the bank. Start by subscribing to reputable YouTube channels, reading industry blogs, or following experts on Twitter and LinkedIn. Set aside weekly “learning blocks” to experiment with new tools or techniques relevant to your service—such as testing a new keyword research tool or trying out an analytics dashboard you’ve never used. Practicing on dummy sites or personal projects reinforces what you learn, solidifying your confidence before you apply it for real clients. If budget allows, invest in one targeted, low-cost course per quarter that delivers a tangible certificate or case study. Join peer groups or mastermind circles of other freelancers on Legiit or related forums so you can exchange tips and hold each other accountable. By embedding continuous learning into your schedule and treating every new skill as an asset to your service offering, you ensure your profile stays fresh and attractive to business buyers.
Building Partnerships and Strategic Upsells
Once you’ve delivered a stellar service, leverage that momentum to expand your relationship through upselling and partnerships. The key timing is after you’ve demonstrated clear results—like a 20% increase in organic traffic or a 30% boost in email sign-ups. Schedule a follow-up call or message asking about additional pain points the client faces: Do they need ongoing content creation? Would they benefit from a Google Ads audit? Frame your upsell as a natural next step in their growth journey rather than a hard sell. Another powerful approach is to form strategic partnerships with complementary freelancers on Legiit—such as teaming up a copywriter with a web developer. You can refer clients back and forth, package bundled services at a discounted rate, and tap into each other’s existing audiences. These alliances diversify your income streams and help you make more money per client while reinforcing your reputation as a full-service freelancer.
Understanding Quality vs. Vanity Metrics
In the crowded freelancing and SEO marketplace, it’s tempting to chase high domain authority (DA) or domain rating (DR) numbers. However, these vanity metrics often tell you little about real value. Rather than selecting sites or leads based solely on a big DA score, examine the site’s niche relevance, engagement levels, and backlink profile quality. A lower-rated blog with an active audience in your niche can drive far better referrals or guest-post opportunities than a high-DA site that caters to a general audience. To evaluate metrics critically, familiarize yourself with each tool’s calculation method—Moz’s DA considers the number and quality of backlinks, while Ahrefs’ DR uses a proprietary algorithm based on link equity. Compare multiple metrics side by side, and then inspect the actual backlinks manually. Remember, the ultimate goal of these metrics is to guide quality assessment, not inflate your ego. By discerning relevant, context-driven metrics, you will invest your marketing efforts in channels that deliver measurable, long-term returns.
Conclusion and Next Steps
Making money on Legiit is a strategic blend of persistence, market research, offer refinement, and authentic relationship building. Start by addressing any service rejections through thorough revisions. Then, identify a niche in high demand and tailor your listing with clear, benefit-oriented copy. Strengthen local visibility with SEO and community engagement, and commit to ongoing skill development so your offerings never go stale. Build partnerships and upsells grounded in delivered results, and focus on quality over vanity metrics when evaluating opportunities. Above all, maintain a positive mindset:
“Your past does not define your future.”
Every day is a blank slate to improve your freelancing business. Take that first step today.
Bold Actionable Takeaway
Update one aspect of your Legiit listing—title, description, or pricing—and test its impact on inquiries this week.